Build trust and close more deals

Close more deals with trust on your side

Relate equips reps with insights to build stronger relationships, strengthen credibility, and win more.

Why deals stall without trust

Today’s buyers are skeptical. If your reps are eroding trust, deals stall or disappear. Without visibility into how your team builds trust in meetings, you'll only know when it's too late. Relate helps sales reps understand the signals that build stronger relationships and gives managers the coaching insights they need to spot issues early and learn what top performers do differently.

How Relate helps

Real-time trust analytics

Track how the four trust factors shift in conversation: credibility, reliability, intimacy, and self-orientation.

Post-meeting insights

Get clear feedback on what built trust and where to improve for stronger relationships.

Ask Sandi

On-demand prep before pitches or follow-ups

Make trust your competitive advantage

Sales isn’t just about the pitch, it’s about the relationship you build along the way. Relate equips sales teams to read trust signals, adapt faster, and close more deals with confidence.

Better conversations. Stronger connections. Smarter leaders.

See how real-time insights, coaching, and trust signals can transform the way your team communicates.

Launching this month!

Join us on the journey

Sign up to be among the first to try Relate. Get early access, product updates, and insights from our team.